Wednesday 28 November 2012

Our Final Magazine Advert

This is how our final magazine advert is going to look like:

We have changed the layout of the idea we had earlier because it doesn't quite work out well. However, we have used the same elements from the idea we had before apart from the 'Out Now' instead of having release date.
 
Fonts:
The use of red palette on 'Out Now' grabs the audience's eyes and it makes them buy the product. The use of the same font size as the album title makes it look neat and we also want to portray that they are the main important texts in there. The use of black on the album title contrasts with the colours on the background and it stands out well which is easier for the audience to read it. The use of red on 'Alice Hare' links back with the romance/love theme of our music video. The 'Jellyka' font type looks like a signature which gives an effect of more personal feeling to the audience. The use of the Arial on the other texts on the information at the bottom of the page keeps the simplicity and easy for the audience to read. The use of bold on the 'Heat Magazine' font makes it stand out from the comment which causes the audience to buy it. This is because it is a popular magazine and they would be able to identify it quickly. The use of bold on the website font makes it clearer for the audience to see it and they might be interested on what's on her homepage.
 
Layout/ Framing:
The placement of the 'Out Now' on the left hand side of the page makes it isolated and it stands out from the other texts which makes the audience to look at it. The idea of placing the album title and the artist name on the other side of the page keeps it separated to the other texts and it would be able for the audience to identify what it is. The use of filling in the whole page on her face makes the audience look at it. This is because the way she poses and looking directly at the camera imphasises that she is targeting on them. The placement of the comment and the name of the magazine company at the centre makes it stand out and it intrigues the audience on what feedback they have made on her album. The use of social networking sites and website at the bottom of the page adds more information about her.
 
Main Image:
The main image on the background shows brand identity as it would remind the audience to our digipak. Her hands on the edge of her lips and the make up on portrays her feminity which implies that she is aiming at mainly male audiences. However, it could also imply that she is aiming at the female audiences as this is a typical female pose. Also the main artist looks so innocent which links back to her character in the music video.
 
Information Shown:
The use of social networking sites would be effective to use because we are mainly aiming at teenagers and they are more active on the internet now. The use of popular magazine gets the audience's attention as they would be able to identify it, especially teenagers.
 

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